Navigating SEO in 2023: Google’s Latest Algorithms and Best Practices
In the fast-paced digital landscape of 2023, search engine optimization (SEO) has never been more critical for businesses seeking to boost their online presence and drive organic traffic. However, staying up-to-date with Google’s ever-changing algorithms can be a challenging task. In this blog, we will explore the latest updates in Google’s algorithms and provide actionable […]
Unleashing the Power of AI: Fueling Growth in Digital Marketing
In the realm of digital marketing, technological advancements are reshaping the landscape, and one technology, in particular, has been making waves: Artificial Intelligence (AI). AI’s growth has revolutionized how businesses connect with their target audiences, enhance customer experiences, and achieve exceptional results. In this blog post, we will explore how AI is propelling the growth […]
Top 5 Essential Digital Marketing Tips For New Businesses
Do you want to ensure your new business stands out among competitors? Are you wondering how to spread the word and let people know about your new product or service? In the digital era, digital marketing is a powerful tool to grow your business. Here are the top 5 essential digital marketing tips for new […]
Preparing for Google Universal Analytics Last Goodbye
With all of the exciting changes that digital marketers have seen over the past few years, we now find ourselves facing yet another digital shakeup – Google Analytics is saying goodbye to its much-loved Universal Analytics system and beginning the switch over to the latest offering, Google Analytics 4. In this post, we at The […]
Using Email Marketing To Become ‘Top Of Mind’ To Consumers
Email marketing can be an extremely effective way to ensure you remain top of mind with consumers and build your brand recognition. As technology continues to evolve and people are inundated with emails daily, there is no doubt that utilizing an effective email marketing strategy is an essential component to remain relevant and successful. Email […]
Why Acknowledging Customer Feedback and Reviews Matters for Your Digital Marketing Plan
Closing the Customer Feedback Loop Digital avenues of access between businesses and their customers are plentiful these days, and no matter what your business sells, customer feedback and reviews matter now more than ever. Making the most of these interactions is an essential part of any savvy digital marketing strategy, as two-thirds of online consumers […]
The Benefits of a Brand Explanation Video
In today’s busy world, attention is its own form of currency, and sometimes a single medium just doesn’t catch the attention of drifting digital eyes. The average online attention span is just eight seconds, an incredibly short amount of time for a brand to make an effective impression. One solution that’s taken the business world […]
National Construction Company
A thirty year old 150 million dollar construction company had never tried using social media for their business. TAE advised of the benefits of consistent social media content, especially for recruiting purposes, which convinced the company to try social media for the first time. As a result of TAE’s social media content creation and management, the client was able to […]
National HVAC Company
TAE engaged with a national HVAC company to increase employee recruitment in key states. TAE created and managed Google Ad campaigns to encourage more people to apply. TAE also managed social media content with a focus on driving more applicants to the client’s website. The increase in applicants was substantial and led to the client renewing the recruitment campaign for […]
Childhood Autism Center
TAE engaged with an Autism Treatment center to serve as their marketing support team. TAE manages SEO and Google Ads to increase more patients setting appointments. Google Ad and website traffic has increased 30% since TAE engaged. TAE’s creative team writes blogs and designs newsletters for the center. Ongoing website edits and Salesforce integration are also performed by TAE. The client […]