Preparing for Google Universal Analytics Last Goodbye
With all of the exciting changes that digital marketers have seen over the past few years, we now find ourselves facing yet another digital shakeup – Google Analytics is saying goodbye to its much-loved Universal Analytics system and beginning the switch over to the latest offering, Google Analytics 4. In this post, we at The […]
Using Email Marketing To Become ‘Top Of Mind’ To Consumers
Email marketing can be an extremely effective way to ensure you remain top of mind with consumers and build your brand recognition. As technology continues to evolve and people are inundated with emails daily, there is no doubt that utilizing an effective email marketing strategy is an essential component to remain relevant and successful. Email […]
Why Acknowledging Customer Feedback and Reviews Matters for Your Digital Marketing Plan
Closing the Customer Feedback Loop Digital avenues of access between businesses and their customers are plentiful these days, and no matter what your business sells, customer feedback and reviews matter now more than ever. Making the most of these interactions is an essential part of any savvy digital marketing strategy, as two-thirds of online consumers […]
The Benefits of a Brand Explanation Video
In today’s busy world, attention is its own form of currency, and sometimes a single medium just doesn’t catch the attention of drifting digital eyes. The average online attention span is just eight seconds, an incredibly short amount of time for a brand to make an effective impression. One solution that’s taken the business world […]
National Construction Company
A thirty year old 150 million dollar construction company had never tried using social media for their business. TAE advised of the benefits of consistent social media content, especially for recruiting purposes, which convinced the company to try social media for the first time. As a result of TAE’s social media content creation and management, the client was able to […]
National HVAC Company
TAE engaged with a national HVAC company to increase employee recruitment in key states. TAE created and managed Google Ad campaigns to encourage more people to apply. TAE also managed social media content with a focus on driving more applicants to the client’s website. The increase in applicants was substantial and led to the client renewing the recruitment campaign for […]
Childhood Autism Center
TAE engaged with an Autism Treatment center to serve as their marketing support team. TAE manages SEO and Google Ads to increase more patients setting appointments. Google Ad and website traffic has increased 30% since TAE engaged. TAE’s creative team writes blogs and designs newsletters for the center. Ongoing website edits and Salesforce integration are also performed by TAE. The client […]
Tech Startup
A Y Combinator tech startup that is disrupting the drive thru restaurant industry engaged TAE to create their new branding and website. Their remote order taking technology is a game changer for restaurant staffing and they needed an agency that could tell their story while also delivering their branding materials and website quickly to keep up with the pace of […]
Employee Benefits Company
A national employee benefits and HR support company wanted a fresh look for their new website. Their previous website firm did not deliver what they were looking for and they engaged TAE for a new website design. TAE spent extra care to land on the right look and worked closely with the stakeholders to land on their vision for […]
Healthcare Optimization Company
TAE was engaged by a hospital lab and healthcare consulting company that needed a new website and help with marketing projects. Their Director of Marketing had unexpectedly passed away and the company needed a partner to quickly pick up the pieces and continue their website development and other marketing projects. Despite the difficult situation, TAE’s team was able to quickly get […]