Men’s Clothing Brand
A growing men’s apparel company, with an online store and 11 locations across the U.S., needed help with consistency in their brand, underperforming campaigns, and elevated campaign management for multiple national campaigns. Solution Agency provided brand consulting, increased engagement with promotional emails, Google Ad management, Facebook/Instagram ads, Influencer marketing campaign, PR, and sales support (ads, […]
Trucking Electronics Manufacturer
One of the leading U.S. manufacturers in commercial trucking electronics, needed new and effective ways to get their products in front of fleet owners and operators. They also needed guidance on developing their brand image and increasing their market presence. Solution Lead Generation: Trade show strategies, marketing materials, print / digital ads, email drip, and […]
Leading Apparel & Gifts Co.
World’s #1 apparel company in a particular niche needed a cohesive social media, marketing, and thought leadership plan as part of an expansion of their 7 product lines, including direct-to-consumer, online, and nationwide distribution to thousands of outlets, including the world’s largest retail stores and boutiques. Solution TAE developed, executed, and managed a comprehensive marketing […]
Brand Engagement with Unique Campaigns
Overview: Client hired TAE for unique campaigns to drive brand engagement across social media properties. Solution: TAE revitalized a national marketing campaign for an international pizza franchise from the 80s and customized it for a local market. Results: By incorporating scavenger hunt elements via social media, agency was able to drive high volume brand engagement […]
Brand Reputation for National Pizza Franchise
Client: National Pizza FranchiseOverview: National Pizza Franchise needed help managing brand reputation and customer interaction for 27 store locations on social media. In this particular case, the client received a poor review on their Facebook page and loss of business from a long-time customer.Solution: Through prompt response time and friendly and professional customer service, TAE […]
National Restaurant Chain Expanding Market Territory
Overview: National restaurant chain expanding into new market territory where new location was not easily accessible from main Interstate. Franchisee needed to build brand awareness, build roots in community, and drive traffic to location, primarily within a 5-10 mile radius. TAE’s Solution: TAE performed several strategy sessions to plan 12 months of monthly events (averaged […]
Personal Brand / Thought Leadership
Overview: Fortune 500 former CEO needed help with thought leadership for new book launch, a personal brand strategy, and integration with newly acquired consulting firm. TAE’s Solution: TAE created a comprehensive strategy that leaned into proven track record, a new book release but also expanded into other channels such as podcasting, Alexa Skills, and LinkedIn […]
Institutional Rebranding
Overview: A longtime restaurateur wanted to revive a 60+ year old restaurant brand he had recently acquired and increase sales. The restaurant needed brand management both for the ownership transition and consistent, on point messaging. Our Role: The TAE team began reputation management and social media as we developed a marketing playbook for the brand. […]
New Restaurant Opening
Overview: Local restaurateur needed help building a new brand. The restaurant needed a cohesive brand story, brand management, and a strong marketing strategy to boost presence in the community and attract customers. During soft launch customers expressed desire for better flavors and experience. Our Role: The TAE team built out a marketing playbook and began […]
Brand Story Development
Problem: A 65 year old heavy rigging and steel erection company, and leader in the industry, was sitting on a rich, multi-generational story that set it apart from its competitors, but was unsure how to tell it. Solution: Through interviews, strategic brand direction and cinematic filming, our team produced a powerful brand video that captured the essence […]