LinkedIn Lead Generation for Expanding Agency
After expanding our agency into Atlanta, The Artist Evolution needed an additional means of building relationships with neighboring business owners and fostering new leads along the way.
To achieve this, we set up and managed a semi-automated LinkedIn messaging campaign that targeted CEOs and COOs throughout Georgia (1,308 contacts in total).
Of those 1,308 contacts, we were able to achieve a 23% connection rate and 31% response rate on new connections, including 17 interested leads – all in the span of one month.
We apply the same principles that led to the success of this campaign – such as targeting strategies, customized messaging, and ongoing management – to the semi-automated LinkedIn campaigns that we run for our clients as well.