An overwhelming amount of social media users (85%) believe that a company should interact with its customers via social media. Doing so keeps consumers up to date, engaged, and it helps make the company relatable and relevant. Social Media Examiner has written about 4 tools you can use to drive conversions and conversations.
Remember, having a strong social media presence can help direct people to your services/products. Don’t have social media? Aren’t sure how to use it or don’t have time to manage it? The Artist Evolution can help (https://theartistevolution.com/service/social-media-and-web/).